Showing posts with label marketing. Show all posts
Showing posts with label marketing. Show all posts

Monday, December 7, 2020

Financial Services professionals can create a Vlog and Team building video all at once

 Watch this sample of a 

Sales team Leadership video

and a daily Vlog trip from 

Fresno to Antioch / Pittsburgh, California on Amtrak . . .



Are you way tooooo busy to create 

your own promotional content?


Find a fun way to integrate your daily trips into 

your sales team training and leadership lessons.


Going to the grocery store?

Have fun with it!


Let your team see that you are thinking of them, while still taking time for your own family to get things done.


How do you create a VLOG?

Just ask me how.


Watch. Like. 
Subscribe please.

Self-Employed opportunities usually require a lot of work and proper planning.


I hope this video helps any professional who is starting their planning phase of 2021.


When people search 

Buy Life Insurance near me

soon one of your VLOG posts will pop up in your city!




Blog created by:

George Ohan

Digital Content Producer

U.S. Army Veteran 


https://fultonfilmcompany.com/

Sunday, November 29, 2020

Tell Hulu to stop price-gouging customers during a pandemic on Change . org

This is posted on Change.org

Tell Hulu to stop price-gouging customers


https://www.change.org/p/hulu-tell-hulu-to-stop-gouging-customers/sign

Read the petition.


Hulu announced without warning that it would be increasing its monthly price for Hulu Live by an extra $10 a month beginning December 2020. This comes on the heels of a similar price hike within the last 12 months. The price will go from $54.99 a month to $64.99 a month on Dec. 18. Since May of 2017, when Hulu Live was launched, the monthly price has increased from $40.99 to now $64.99. If you have Hulu Live without commercials, you'll soon be paying $70.99 a month.

To increase pricing by this much without offering any new services or fixing any existing problems, and to do so right before the holidays and during a pandemic, is unconscionable. It is clear that Hulu recognizes many people are watching more television since the pandemic, and the company is capitalizing on that.

While streaming is a luxury and not a right, it still should be something that is affordable to most people who want it. What's more, the idea that a company can increase fees to a service without any fair warning, without any options, and without giving a good reason why leads to anger and distrust among consumers. This is simply bad business and it's unethical.

Please tell Hulu that its unfair price hikes are a disservice to loyal customers.

----------

Why did Hulu do this?


Is it their strategy for PRICING 

that supports this action? 

----------

What Are the 4 Ps?

https://www.investopedia.com/terms/f/four-ps.asp

KEY TAKEAWAYS

  • The four Ps are the four essential factors involved in marketing a good or service to the public.

  • These are the four Ps: the product (the good or service); the price (what the consumer pays); the place (the location where a product is marketed); and promotion (the advertising).

  • The concept of the four Ps has been around since the 1950s; as the marketing industry has evolved, the concepts of people, process, and physical evidence have become important components of marketing a product, too.


The term 'marketing mix' is a foundation model for businesses, historically centered around 


Product

Price

Place

Promotion


The marketing mix has been defined as the "set of marketing tools that the firm uses to pursue its marketing objectives in the target market"



Reference link is posted above for the 4 Ps.
#FinLitFilmFest
Financial Literacy Film Festival 




Blog posted by:
George Ohan
U.S. Army Veteran
International Entrepreneur 
#iBuildU 

Saturday, November 21, 2020

Language and science of persuasion in sales and marketing for self employed people

Posted by:

George Ohan

U.S. Army Veteran



Science Of Persuasion

1. Reciprocity.
We are obliged to give if we have been given something.
2. Scarcity.
If it's scarce, we want it more. Use this by highlighting the Benefits, Uniqueness and Possible Loss.
3. Authority.
We are more likely to comply with a request if it is coming from a perceived authority/expert.
4. Consistency.
We want to be consistent with our past commitments, even if the initial commitment is much smaller.
5. Liking.
We like people who are similar, who give us compliments and who co-operate with us.
6. Consensus.
If others (especially similar others) are doing it, then we are more likely to do it ourselves.

Watch it on YouTube



10 Persuasive Words 

sales people may use 

to generate a sale

1. Request
2. Suggestion
3. May I?
4. Let's process this together
5. Let me get back to you
6. Unpack
7. Choose
8. Partnership
9. Discover
10. Explore


Watch the video on YouTube


Sales training is very important for a person who is building a business.


iBuildU

#iBuildU

Let's build.


George and Heidi Ohan
Hollywood, California


Thursday, November 12, 2020

Financial services professionals learn more about Google and search results to improve sales

15 minutes to complete entire Marketing Drill

Blog 3-4 minute read


 MONEY TALK with George Ohan


Designed for Financial Services representatives who want a more solid presence on Google.

Digital Drill Thursday!

SAY that FAST 3 times!!! 
Sheesh!!  :-)

EVERY one of our friends who we are in business with, in Team Epic, should do this today:

GOOGLE SEARCH 5 things. 
WHY?
So we can have a better understanding of what our potential customers see when they use Google in our local area. 

I like to put myself in the seat of the person sitting across from me. . .   


GOOGLE it and check the first 2-5 pages of Google search.
This is GREAT business intelligence for you!
Next Level marketing data for your personal business!

A. Buy life insurance in Fresno ( or your city )
B. Financial Literacy in Fresno  ( or your city )
C. Financial Services in Fresno ( or your city )
D. Financial Literacy Film Festival 
E. Business Leadership in Fresno ( or your city )



Ask yourself:
1. What does my potential client see when they Google search for services like mine? 
Your Competition?
Anybody else from your organization?
 
2. What would I HEAR, listening to myself? 
Am I asking deep questions?
Am I listening enough?

3. As a buyer or prospect, what are my true feelings?
Fear of making the wrong decision?
Trust or Credibility of the selling agent?

NOW that you have completed your 5 Google searches, and put some thought into the questions above, you are ready to improve your position on Google.

Just ask us how!

Let's build. 
Teach. Coach. Mentor. is our motto.


This short message is part of our community efforts for Financial Literacy. 

We want people to learn how to earn a sustainable living wage, without a 9-5 job. 

This can be possible if we leverage the currently existing digital technologies available to us all. 

When we earn income, we earn dignity, confidence and self-esteem.


Sponsored by: 
#FinLitFilmFest2021

The Financial Literacy Film Festival is happy to provide new information about earning income to our local communities. 



#DigitalDrillThursday
#TeachCoachMentor
#TeamEpic #LetsBuild
#FinancialLiteracyFilmFestival 
#FinLitFilmFest #FinLitFilmFest2021
#MoneyTalkGeorgeOhan 
#iBuildU


Thank you for your time!

Sincerely,


George Ohan
Producer
Fulton Film Company
Fresno, CA 


Veteran Owned 
Digital marketing and film production services

Thursday, October 29, 2020

Tips for Facebook group moderator and admin to keep delete spam

How can I keep my Facebook group spam free 
and create a high quality experience
for my group members?

Do not add every person who wants to join your group.


Delete and Remove the content that 
makes the group less valuable.


If people post content that does not belong, most of the time it is not a mistake. These people purposely join hundreds of groups to spam their content and move on. 


As a moderator or admin of a Facebook group a big responsibility is to ensure that your group members are not being annoyed or bothered by these spammers. 



CLEAN the Facebook group
by deleting bad content
or content that 
is not available


REMOVE the post

Confirm

MUTE

MUTE 28 days

Mute for the Max

Done 

REMOVE the person

Remove and Block 
to save time
in the future



Air Bnb Puerto Rico
Facebook group for travel and tourism





Do you have a virtual assistant?

You may need one to help you. . . 

Tuesday, October 27, 2020

Bruce B. Gordon is the inspiration on planet Earth

Scroll ALL the way down to watch the VIDEO.


This blog is about a ONE social media post.

https://www.facebook.com/photo?fbid=10158438017202367&set=a.10150120243812367

Shall we continue. . . ?

 If you ever need a good dose of POSITIVITY backed by a thought provoking, 

digital kick in the butt, 

to get you highly motivated 

then Bruce B. Gordon is your guy!


Bruce is an intelligent filmmaker with creativity beyond the imagination of most regular humans. 

He posts daily tips and valuable information on his social media platforms, and every once in awhile I will see a post that really sticks with me. . . . 


https://www.facebook.com/BruceGordonMedia/

Beauty

Be Brave

Broken pieces stacked up stand tall

pine cone, seashell and rocks

A new pumpkin life starts

Art

Change is constant 

Build your environment

mint in pottery

Mint 

Dried red jalapeno peppers

WHY DO I LIKE 

HIS POST SO MUCH?

Like his page too!


I just like it. . . 

I like how people respond to his post.

I like how it provokes thought in myself. . 


It's just plain ol' inspirational if you ask me!


Was that his intention?

Did Bruce think people would respond this way?


I am writing a BLOG about a single post on Facebook made by my buddy Bruce. . . . .  


This is DEEP! 

WATCH now



Friday, June 26, 2020

Business quick tips for self employed people to focus on

I want to get better at business.

I am self-employed.

I should create habits which support my long-term vision for my business.



1. Embrace technology
Figure out which 5 APPs you need first.
Ask your peers in the same business that you are in.

(HINT: Bacon wrapped cocktail weiner is not the APPs I'm talking about.)


2. Choose a MARKET of customers that you go for.
Narrow this down to people who fit your ultimate vision for your business.


3. I am a business owner. 
What is a business owner?
Define this.
List ALL of the tasks that business owners do.


4. My CORE VALUES are:
List your personal Values.

SAMPLE: U.S. Army Values
Loyalty
Duty
Respect
Selfless Service
Honor
Integrity
Personal Courage


5. Respect yourself, over any Recognition. 
Always operate with integrity.
Do the right thing, even when nobody is there watching.


6. Grow your business with authenticity and with your own style.  
Don't try to be something you're not.
Be you.


7.  Bring people around you who have characteristics that you'd like more of.
Good people will equal a good business.


8. Help people.
Solve a problem.
Offer solutions.


9. Transfer your new skills to another person who can also benefit by knowing what you know.
Transfer skills.


10.  Self accountability.
Check yourself before you wreck yourself.
You vs. You.




TEAM BUILDING BLOG

Sales training
Consultant

Leadership for marketers, sales people, and self-employed individuals.




Written by:
George Ohan
U.S. Army Veteran

Let's link up.
https://fultonfilmcompany.com/contact

Monday, April 20, 2020

Does my personality match the other people on my team?

What is your personality type?


Personality Test for myself and my team?

Yes. Ok.

Understand yourself, Seek to understand others....

It's simple.

A leader MUST know their own personality type, and the personality types of their subordinates to quickly learn "HOW" to  lead a particular individual.

Different things, motivate different people...

Do you agree?




"Learn to LEAD."


There are many places to take the free MBTI personality test. A couple of the websites to look at: 16 personalities or Truity.


FREE:
https://www.truity.com/


FREE:
https://www.16personalities.com/free-personality-test


Also search for:
Free and accurate 
MBTI test online


PAID Version: $49.95
https://www.mbtionline.com/

--------------------------------------
THIS GETS DEEP!

-----------------
Reference:
https://www.quora.com/What-is-a-good-website-to-take-the-MBTI-test


I really enjoyed Personality Hacker's Genius Style Assessment, particularly because they acknowledge the general inaccuracy of tests and the importance of further information. Among other things.
Truity and 16 Personalities are also fairly good. In the end, the tests are just a good introduction; it's important to confirm by doing more research and personal assessment: in that sense, all tests are equally useful and equally limited. So it matters a little less which one you take and more what you do to confirm the results.


---------------------

Reference:
https://www.quora.com/What-is-the-best-free-version-of-the-Myers-Briggs-personality-test-online

Answer on Quora:

There really isn't a best version. You could take the standard 16 personality test, but even that won't tell you anything. It's better if you took the test, got a result, but take it with a grain of salt and go confirm it for yourself. It's going to take a fair amount of research if you truly want to know yourself, without dealing with frivolous stereotypes or heavy biasedness towards certain types. 

The standard tests don't really touch on the individual function stacks, such as Ni or Si, which is why they are pretty bad. Furthermore, they over-emphasize your type based on traits, which is stupid because two different personalities can share the same traits.

The common example that I often use is the difference between ISTJ and INTJ. Both types are smart, cold, independent, efficient, diligent, hard-working because of Te, or Extroverted Thinking. Also, INTPs and INFPs can look similar because they are both quirky, dorky, quiet, shy, insecure, scattered, air-headed. 

But they are vastly different in function stacks. There is a difference on how they process information, how they interpret it. There are priorities and values that they project onto it to either distort the information or better understand it. There are different worldviews, ranging from the most broad to the most specific.

When I took an MBTI the first time, I was in pretty bad shape. I was very insecure, extremely sensitive, sulking and brooding mostly. I had cognitive dissonance, where my thought didn't align with what I was doing or what I was projecting. So when I took the MBTI, I did get INTJ. But being the insecure insufferable teenager that I was, I opened the page to investigate, but as soon as I saw the wrd “Mastermind" as the title, I scoffed and immediately closed the tab. But the thought nagged me for a couple of days. Next time, I actually read the description, but it still didn't seem to fit me.
I was definitely cold to others, but not in a rude way. I was more absentminded in that I didn't know I was pushing people away. My speech was laconic, simple enough to answer a question and then I was off, which earned me a fair bit of frowns. 

But I wasn't mean, or rude, or snarky, or rebellious. I had some regard for authority, and I did have a fair bit of ambition.

I definitely didn't consider myself “smart” because I didn't do that well in school, and my teachers often compared me to my older sister, who is more diligent than I am. I tried for INFJ, but was pretty frustated. 

Yes, I was idealistic, but I didn’t expect reality to be shaped that way. I was also very critical and suspicious of other people's intentions.
You see what the problem is? This could very well be fit the description of an ISTJ, which I thought I was for a long time because, wow, they weren't considered as genius or power-hungry as the INTJ. And I definitely wasn't smart.

 But when I asked others, they insisted that I was an INTJ, but I never really realized it until I read the actual functions. Or more specifically, the Ni function, which made a world difference—no pun intended.

Thing is, INTJs are pretty stupid when it comes to practical things. They often forget where they are, which is why they have trouble with names, phone numbers, or frivolous details. In fact, it's utterly infuriating to be forced out of this grandeur world that you built in your own mind to deal with what you have to at the moment. 

Because what you could be is more interesting than what you actually are.
This is why you often find them engaging in either thoughtful and meaningful activities such as reading, listening to a podcast or something, or even watching a courtcase. 

Because they have this vision of who they are going to be, which is naturally different than what they are now. And in order to implement that reality where you see yourself standing in that spotlight that you concocted in your mind, you must be willing to change, analyze yourself, identify different worldviews, observe the ones that did succeed in order for you to achieve something.

And I only realized that after I read that the Ni function is a future-oriented, grand-scale sort of function where you don't have to squint your eyes to understand something. It's not really “smart.”

 The personality test had used the wrong word. It's more insightful. More broad and philosophical. More ambitious. In the real world, “smart” contains a more pragmatic connotation, which I obviously didn't align with.

But since that world-view of mine is vague and blurry, then my solution is to find an Si, which is inherently more detailed, user to interact and come to terms with those differences. This makes sense since INTJs and -ENxPs are natural partners. They balance the weakness that the other has.

Something my INTP professors do, which utterly baffles me, is when they ask me a question about something broad. For example, a simple, resting container, and they ask me to analyze it using the principles of chemistry. 

Well, I reply that there is a fair amount of pressure involved because the container is closed. But that's not the answer they're looking for. They want to know everything about the container, and all of its components, and everything that would happen if they changed one of the components.
You know, all the Ne questions: the “what if?” questions.
They say, there is magnetic field, electromagnetic pulls, temperature, pressure, volume, gravity, friction, blah, blah, blah. When you raise the temperature, pressure increases. If you lower temperature, pressure decreases. If you lower volume, then pressure and temperature increases. Furthermore, you must factor in the law of gravity because there is a force downward pushing on the container, and gravity depends on the height of the container, and the height affects the volume.
You see how detailed that is? That is insanely detailed. I could hardly keep track of all of the components; in fact, I very nearly missed three-fourths of the variables involved because it's not natural for me. I rely on broad generalizations: it's a container that stores things, then ask why and where did it come from? Well, it's from a very crystallized arrangement of atoms. That's all I really need to know. But the Ne questions helps keep me in check, and ask more questions to make sure my conclusions are right.
And that only makes sense after you realize what the functions are, not the traits. An unhealthy ENTP may appear reclusive, brooding, and manipulative, but they are still ENTP. They didn't become an INTP or an INTJ just because they are more introverted. They still are dominant Ne, which is an extroverted function. It's the priority and use of the function stacks that matters.
If you want to learn the MBTI as a tool for self-growth, then I suggest to thoroughly the function stacks and be wary of stereotypes as well. It's not perfect, but it's definitely useful. It helped me appreciate myself a lot more.
Hope that helps.

--------------
END
--------------

* This blog can help any Entrepreneur or Business leader with further development and growth. Sales and marketing teams need this information.

This is a good idea for people who work with Sales, Insurance, Financial Services, business professionals, HR recruiters, and people who work with remote digital teams.


TRAINING is Available:
https://fultonfilmcompany.com/hire-us



Written by:
George Ohan
International Entrepreneur
U.S. Army Veteran